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    5 Cross-Media Trends Print Providers Need to Act Upon in 2015

5 Cross-Media Trends Print Providers Need to Act Upon in 2015

By |Dec 16, 2014|

Start your New Year’s planning early: Here are 5 of the hottest cross-media trends that can help elevate your business in 2015.

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    Why Multi-Channel Printers Should Learn About Productization

Why Multi-Channel Printers Should Learn About Productization

By |Dec 11, 2014|

When scoping a cross-media campaign, don’t lose prospects by making the process too complicated. Take a page from Apple’s book and simplify the experience!

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    Why Focusing on Results is Vital to Successful Cross-Media Sales

Why Focusing on Results is Vital to Successful Cross-Media Sales

By |Nov 25, 2014|

When it comes to cross-media solutions, your customers are interested in results…not technology and features. Advice on how to best approach your clients when selling these complex solutions.

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    Could Selling Cross Media Solutions be a Recipe for Disaster?

Could Selling Cross Media Solutions be a Recipe for Disaster?

By |Nov 17, 2014|

For your customers, cross-media print solutions can be confusing. The amount of names we have for these solutions doesn’t help. Cross-Media, Cross-Channel, 1:1, Multi-Touch…the list goes on and on! See how talking in your customer’s language can open new doors.

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    What Can Digital Print Offer to the Creative and Design Communities?

What Can Digital Print Offer to the Creative and Design Communities?

By |Sep 25, 2014|

For some in the creative and design communities, there is a natural draw towards electronic media. It’s the shiny object in the room. Here’s why the creative community should take notice to the world of print and familiarize itself with its advantages.

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    Deliver Easy, Professional Quality Booklets with Xerox D-Series

Deliver Easy, Professional Quality Booklets with Xerox D-Series

By |Sep 3, 2014|

Did you know that color communications help improve overall student learning by 78%? See how the Xerox D-Series can easily and cost-effectively produce booklets that combine advantages of color with efficiencies of monochrome print.

Is It Time to Cross-Pollinate?

By |Jul 29, 2014|

How can you potentially use cross-pollination in print and multi-channel marketing to build your prospect and customer base?

BYU Finds Students Prefer Printed Course Materials

By |Jul 8, 2014|

An exclusive look at a study conducted by Brigham Young University (BYU), looking at student preferences when it comes to print versus electronic media.

Postal Rates: What Goes Up Must Come Down…In Weight

By |Jun 10, 2014|

Postal rates in the United States are rising. For those in the direct mail business, for companies that mail transactional statements, and for print providers that serve those industries – this is a big deal. See how waterless inkjet technology and the ability to print on lightweight substrates is opening new opportunities.

The Need For VDP

By |Jun 5, 2014|

Looking for a growth opportunity? Help your customer’s better reach their clients with personalization and Variable Data Print. A recent survey shows 67% are in favor of receiving personalized coupons while shopping, with 86% saying it has influenced their desire to purchase.