Industry Trends

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    Fractured Multichannel Marketing Environment: Challenge or Opportunity?

Fractured Multichannel Marketing Environment: Challenge or Opportunity?

By |Apr 16, 2015|

A lot has been made on the importance of becoming a MSP. However, selling these services to clients can be a challenge. Insights from this study reveal why and also shine light on some very real opportunities.

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    3 Trends that Drive Top Opportunities for Print Services Providers

3 Trends that Drive Top Opportunities for Print Services Providers

By |Apr 14, 2015|

Of the North American print service providers who grew annual revenues by 10% or more from 2012 to 2013, 26% of their revenues were generated from non-print, value-added services. Let’s examine the largest marketing service opportunities.

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    How Size and Cost Impact the Acquisition Rate of Inkjet Presses

How Size and Cost Impact the Acquisition Rate of Inkjet Presses

By |Mar 26, 2015|

With the industry-wide adoption of production inkjet technology beginning to accelerate, what factors have historically forced some to remain on the outside looking in…and could those barriers be crumbling?

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    What is Driving Growth for Commercial and In-Plant Printers?

What is Driving Growth for Commercial and In-Plant Printers?

By |Mar 10, 2015|

A look at 2014 survey data provided by commercial and in-plant printers, helping to identify what has been helping drive their recent growth.

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    Three Steps to Creating a 2015 Digital Printing Sales Strategy

Three Steps to Creating a 2015 Digital Printing Sales Strategy

By |Feb 11, 2015|

Three tips when creating a sales and marketing plan for digital print and variable-data publishing that could help lead to greater revenue growth.

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    How Paper Waste Impacts In-Plant and Commercial Print Providers

How Paper Waste Impacts In-Plant and Commercial Print Providers

By |Jan 26, 2015|

Paper is one of the most expensive components of the printing process. So how does paper waste impact break-even issues and higher charges for in-plant and commercial print providers?

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    How Production Color Inkjet is Changing the Print Application Landscape

How Production Color Inkjet is Changing the Print Application Landscape

By |Jan 14, 2015|

In just three years, U.S. production color inkjet page volume will exceed that of digital color toner. What applications will benefit the most from these tremendous growth opportunities?

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    5 Cross-Media Trends Print Providers Need to Act Upon in 2015

5 Cross-Media Trends Print Providers Need to Act Upon in 2015

By |Dec 16, 2014|

Start your New Year’s planning early: Here are 5 of the hottest cross-media trends that can help elevate your business in 2015.

Web-to-Print: The Good, the Bad, and the Ugly

By |Dec 2, 2014|

A look at what separates the leaders from the laggards when it comes to web-to-print investments.

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    An In-Plant Mistake: Reluctance to Adopt Variable-Data Printing

An In-Plant Mistake: Reluctance to Adopt Variable-Data Printing

By |Oct 22, 2014|

A survey of over 325 Commercial and In-Plant printing facilities revealed four common workflow software investments and attitudes towards key applications. Are many In-Plants overlooking opportunities in Variable Data Printing?