Does your sales messaging focus on service, quality or competitive pricing? If so, consider changing it. To your customers, you look the same as 98% of the suppliers they deal with. And when this happens, they are forced to choose on price. Learn how to make your messaging stand apart!
Consumers have more options than ever before when looking to purchase print. As a result, pricing pressure can be smothering. How do you escape this commodity trap? With unique offerings aimed at specific target markets. This article explains how to get started.
Without clear directions and targets, sales teams often struggle to generate results and drive profits for your company. See what steps you can take to ensure your team has everything they need to succeed.
Lunch and Learn Events can be a cost-effective and highly successful way to drive new business. See how this Premier Partner, Jubels, is thriving by targeting prosumers in the photo market.
QR Codes get a lot of criticism from naysayers. But when done right, they may be the simplest, most common sense way to boost customer engagement. See three examples of companies taking full advantage.
In the 1970’s, the Cameron Belt Press helped reinvent the entire supply chain for the trade book industry. Could today’s Production Inkjet technology – with improving quality, lowering costs, and increasing flexible – have the same kind of impact?
To successfully network, it is important that you follow the proper etiquette. Here are 5 common mistakes to avoid the next time you are at an exhibition, conference or industry event.
Xerox and InfoTrends are once again teaming for a series of free webinars featuring the year’s top print business opportunities. From emerging trends to mobile technologies to value-added services, our webinar series cover a wide gamut of topics. Learn more and register today!
Paper is one of the most expensive components of the printing process. So how does paper waste impact break-even issues and higher charges for in-plant and commercial print providers?