Craig Frazier, renowned illustrating designer, shares his thoughts on his latest project, Sketchy, the importance of print to the creative and design community, the future he sees for digital print, and more.
When it comes to cross-media solutions, your customers are interested in results…not technology and features. Advice on how to best approach your clients when selling these complex solutions.
Is your business evaluating a transition from toner-based print technology to high-speed production inkjet? Here are some important points of consideration, including utilization rate, staffing requirements, paper costs, consumables and more.
For your customers, cross-media print solutions can be confusing. The amount of names we have for these solutions doesn’t help. Cross-Media, Cross-Channel, 1:1, Multi-Touch…the list goes on and on! See how talking in your customer’s language can open new doors.
For in-plants, this nightmare is a reality: Everyday salespeople from outside companies are walking into your organization and sharing how they are better positioned to handle your organization’s print needs and how they can offer printing services for less money. Read how you can battle back.
Three Web-to-print best practices that will help you, and your customers, get the most out of your investment.
What communication style best resonates with your customers? Here’s a simple trick that can help you get the most out of your next meeting with customers and prospects.
How many awful presentations have you sat through? Here are 3 common PowerPoint mistakes to avoid, helping you ensure your audience is not put to sleep.
After attending 28 straight Graph Expo tradeshows, there isn’t much that Jeff Jacobson, President of Xerox’s Technology Business, hasn’t seen. This year, an industry shift – and the opportunities it opens – left an unforgettable impression.
Chances are, you’ve been involved in a meeting with a client that achieved nothing. Learn simple tips to ensure you avoid this issue, while still guiding your client towards a call-to-action.