Written by:
Mamta Moolchandani & Victoria Burlison
Xerox Corporation

With the world becoming increasingly virtual, dynamics of society are constantly changing.

From the launch of Skype in 2003 which allows voice and video communication across the globe to 3D television which has brought the cinema experience home for us, we are moving towards a realm in which the importance of constant virtual interaction is becoming status quo and thus relied upon more than ever.

At Xerox, we have embraced the concept and benefits of virtual  to bring to you the Xerox Virtual Events Platform.  The VEP provides customers, employees and prospects the opportunity to watch videos and download presentations showcasing Xerox technology, customer case studies, industry experts and key note speakers. These resources are all available to access where you want and when you want in the comfort of your own office, home or other environment.

We currently offer you an opportunity to go around the globe with Xerox, to Ipex 2010 in Birmingham, Graph Expo 2010 & 11 in Chicago, The Forum 2011 in Berlin, Orlando for the ITS World Congress 2011 and many more exciting events and places! This year, for the first time ever, we are pleased to announce that Xerox is giving you the opportunity to join us virtually at the number one print and media tradeshow in the world: drupa 2012 in Dusseldorf.

Xerox Virtual drupa 2012 will bring to you the show highlights, key technology and applications demonstrated on the stand, bespoke Cirque du Soleil® performances and much more. It will give you a chance to keep up to date if you can’t attend in person or to recapitulate any elements of the Xerox showcase that you particularly enjoyed or any elements that you may have missed – at your leisure!

It is free, quick and easy to register for Virtual Events and is available to share via Social Media.

So what is it that you want to take from #Xeroxdrupa through Virtual Events? Take a moment to vote for your favourite topic: twtpoll.com/pixcoj and pre-register at www.xerox.com/virtualdrupa. The most popular content topic will appear on www.xerox.com/virtual-events.

With a global event like drupa now at your finger tips, where is the virtual world leading us? Will the next ten years see virtual evolve into something beyond our imaginations? Within this world will we see the development of a virtual economy, new social groups and new interaction styles?