Digital Printing Hot Spot

Ideas, insights and trends to help you grow your business and get the most out of your production digital print technology.

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    Where’s your next double-digit growth opportunity? Look at Digital Packaging

Where’s your next double-digit growth opportunity? Look at Digital Packag...

Oct 12, 2017|Packaging|

Packaging will make up half of retail print by 2018. It’s fundamentally a growth market because however people buy, they like their purchases to come in cool, sustainable packaging.

Seven tips for a new print sales rep

Oct 9, 2017|Sales|

Many sales people in the print industry are thrown in at the deep end. If you are new to the print industry, this can be a scary way to start a job. But it can also be very beneficial for both you and your company.

Options for Reducing Turnaround on SLAs

Oct 2, 2017|Miscellaneous|

Working to reduce SLAs can be complicated. These two root causes for the increasing turnaround times can be corrected, and opportunities to correct them that everyone can implement.

The five biggest sales call errors

Sep 25, 2017|Miscellaneous|

Serious about improving your print selling skills? Have a friend observe you in action and watch for these 5 mistakes.

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    What makes an ideal print sales person – and the most dangerous skill a sales person can have

What makes an ideal print sales person – and the most dangerous skill a s...

Sep 18, 2017|Sales|

More and more printing companies are struggling to find experienced print sales people. The trouble lies in the fact that the traditional print sales model no longer works. In today’s market, there are three skills that every hunter sales person should possess.

The Technology Behind Xerox’s White Dry Ink Breakthrough

Sep 13, 2017|Miscellaneous|

The recently introduced White Dry Ink from Xerox, designed for its flagship Xerox® iGen® 5 Press, has achieved a new benchmark for brightness and opacity—twice that of competitive digital solutions. That’s one of the reasons it won a Must See ‘Ems Award as one of the top new products at Print 17.

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    Latest iGen 5 Enhancement and Must See Em’s Award Winner: White Dry Ink

Latest iGen 5 Enhancement and Must See Em’s Award Winner: White Dry Ink

Sep 11, 2017|Delight Your Customers, Grow Your Business, Industry Trends, Reduce Your Cost|

Digital printing enhancement volume is growing quickly. Print buyers are willing to pay for digital enhancements, and can get solid profit margins from them as well. Xerox is helping print providers make the most of this opportunity with award winning specialty inks.

Top Five Workflow Bottlenecks

Aug 28, 2017|Miscellaneous|

You might be surprised to learn that as we increase automation in our print production workflows, we can create new issues or bottlenecks. Overcoming these issues is called the GAP analysis, and the most common bottlenecks they combat.

How Could Informed Delivery Change Mail Over Time?

Aug 21, 2017|Miscellaneous|

Learn how USPS Informed Delivery could change direct mail format and design.

How One Printer Thrives with Repeatable Marketing Programs

Aug 16, 2017|Business Development, Miscellaneous|

The tools and information you need to be a true marketing partner to your customers are likely a part of your arsenal already – or are at least within reach. Do you currently help clients create printed marketing materials? Do you produce direct mail pieces? Do you bring creativity plus big-picture strategy to your conversations? You’re already in the marketing ballpark.