Shelley Sweeney

Getting Personal with Printed Catalogs

Printed catalogs get the most consumer attention out of anything in the mail stream. Even in…

Student Uncovers Two Personalized Chewing…

Personalized communications can help your clients stand apart and differentiate themselves in today's crowded and highly…

Reminder: ‘Basic Techniques Still Work’

For printers who are struggling to reinvent themselves amid a still-challenging economy, Budco’s Jeff Sierra offered…