Applications

Tales of Inkjet Success from the Inkjet Summit

By |May 3, 2018|

Guest post by Shelley Sweeney, Vice President/General Manager Service Bureau/Direct Marketing @shelleysweeney

More people are joining and investing in the growing inkjet movement, but it’s a big

Triggered Direct Mail Gets Results for Marketers

By |Apr 26, 2018|

Guest post by Shelley Sweeney, Vice President/General Manager Service Bureau/Direct Marketing @shelleysweeney

Looking for a new application to re-charge revenue? There’s never been a better time to

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    What’s the Difference Between Multichannel Marketing and Omnichannel Marketing Anyway?

What’s the Difference Between Multichannel Marketing and Omnichannel Marketing Anyway?

By |Apr 4, 2018|

(Guest post by Josie Stein, Marketing and Communications Manager at XMPie. @josiedaisy. This blog originally appeared on XMPie.com.)
Hint: It’s All About the Customer Experience
Here at XMPie, we use

The New Power of Printed Catalogs

By |Mar 27, 2018|

Guest post by Shelley Sweeney, Vice President/General Manager Service Bureau/Direct Marketing @shelleysweeney 

Direct mail isn’t the only “old school marketing” tool getting second looks today. Catalogs are

Digital Channels to Watch

By |Mar 12, 2018|

Guest post by Heidi Tolliver-Walker

Which channels should you be watching and investing in for 2018? Direct mail continues to remain strong, but digital channels continue to

Special Book Puts On-Demand Personalization to Work

By |Mar 8, 2018|

There’s a reason personalization stays on the marketer’s radar. People like it. Customers prefer personalized information. One study found people were 40% more willing to buy

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    Add a Handwritten Touch to Your Next Multichannel Marketing Campaign

Add a Handwritten Touch to Your Next Multichannel Marketing Campaign

By |Feb 19, 2018|

(Guest post by Josie Stein, Marketing and Communications Manager at XMPie. @josiedaisy)

In an age where digital typography rules, there’s nothing more personal – or special – than

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    Why Short-run Packaging is a Huge Opportunity for Commercial Printers

Why Short-run Packaging is a Huge Opportunity for Commercial Printers

By |Jan 15, 2018|

Traditionally, packaging print has been a viewed as a long-run process, best suited to specialized manufacturers. However, although there is still a place for this style of manufacture, the packaging world is rapidly changing.

How to Sell Personalization Effectively

By |Nov 20, 2017|

Whichever sector of print you operate in, personalization can have a big impact on your customers’ businesses.

What’s Your VDP Image Checklist?

By |Oct 23, 2017|

Learn 7 tips for using variable data images in production printing.