As with all technologies, there are benefits and drawbacks associated with 3D printing. Heidi Tolliver-Walker examines 7 intriguing benefits this technology offers to those in the commercial print industry.
Search Engine Optimization and Search Engine Marketing are impacting the way customer jobs enter your production workflow. Howie Fenton looks at how SEO, SEM, CRM and Print MIS can all work together.
Choice matters. Football or soccer? Pizza or salad? Waterless inkjet or aqueous inkjet? See how the addition of Impika’s aqueous inkjet technology to Xerox’s production inkjet portfolio gives you more choice than ever before.
Web-to-print is transforming the print industry, delivering a host of benefits for print providers and their customers. However, some are having difficulty convincing customers of these benefits. Here are 10 steps to effectively marketing your Web-to-print services
Is 3D printing a business model that commercial printers can pursue? Heidi Tolliver-Walker examines how four commercial print industry shops and a packaging design shop are using their 3D printers.
Print providers have faced more than their share of change in recent years. Barb Pellow looks at 10 trends that will create opportunities for print providers in 2014…and tips on how to take advantage.
Recently, Matthew Parker discussed the need for printing companies to revisit their website strategy and follow an approach used by travel agencies – focus on the customer and provide information that is engaging to them. Dharminder Biharie offers his perspective and insights.