Industry Trends

Three Things You Need to Know about Augmented Reality—Now

By |Jun 12, 2017|

Three things you need to know about augmented reality as AR and VR enter the marketing mainstream.

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    Xerox Premier Partner Congress Spotlights Growth Opportunities in the Changing Print Landscape

Xerox Premier Partner Congress Spotlights Growth Opportunities in the Changing Print Landscape

By |Jun 5, 2017|

More than 200 leading graphic communications providers gathered at Xerox’s Premier Partner Congress to discuss the latest trends in the digital printing market. Here’s what they uncovered.

Could Better Shipping Options Increase Your Business?

By |Apr 24, 2017|

The success of your business could depend on the shipping options your offer. Here’s the stats to prove it.

Are You Ready for Artificial Intelligence in Marketing?

By |Apr 17, 2017|

What is Artificial Intelligence in Marketing and how might it change the way you communicate with customers?

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    The Closure of Printing Facilities (and Death of Print) are Exaggerated

The Closure of Printing Facilities (and Death of Print) are Exaggerated

By |Mar 13, 2017|

The notion that print and print production facilities are destined to go out of business is just plain wrong…and here are the studies to prove it.

Is the Future Value of Print…Multi-Sensory?

By |Jan 30, 2017|

What happens when readers are exposed to the same ad across print, desktop and tablet? A new study reveals, and the results may surprise you.

Nine Steps to Create a Culture of Urgency

By |Jan 23, 2017|

Roughly 70% of all workplace staff is either not engaged or disengaged. Here’s a step-by-step approach to implementing a healthier culture.

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    5 Marketing and Branding Trends that Apply to ALL Industries

5 Marketing and Branding Trends that Apply to ALL Industries

By |Jan 18, 2017|

Here’s how the most successful businesses (regardless of industry) are approaching their marketing and branding efforts.

2017 State of the Industry and Profitability

By |Jan 11, 2017|

The latest printing industry economic reports project 2017 to look a lot like 2016. But is that necessarily a bad thing?

Five Steps to Pull Out of a Downward Death Spiral

By |Oct 17, 2016|

Many in-plants and commercial printers face a vicious cycle: If annual financial targets aren’t met, then staffing is cut and prices are raised – leading to worse issues. How can you buck this dangerous trend?