Innovation is a common denominator of leading companies, both commercial and in-plant printers. More innovative pricing philosophies allow companies to charge less for commodity products and more for products perceived to have higher value.
The major challenge facing the print industry during the next 10 years isn’t technology or marketing, but rather finding and training good people. See how this youth program is making a difference.
Three things you need to know about augmented reality as AR and VR enter the marketing mainstream.
More than 200 leading graphic communications providers gathered at Xerox’s Premier Partner Congress to discuss the latest trends in the digital printing market. Here’s what they uncovered.
The success of your business could depend on the shipping options your offer. Here’s the stats to prove it.
What is Artificial Intelligence in Marketing and how might it change the way you communicate with customers?
The notion that print and print production facilities are destined to go out of business is just plain wrong…and here are the studies to prove it.
What happens when readers are exposed to the same ad across print, desktop and tablet? A new study reveals, and the results may surprise you.