How to create a customer journey, and long-term relationships, using cross-media print.
Start your New Year’s planning early: Here are 5 of the hottest cross-media trends that can help elevate your business in 2015.
When scoping a cross-media campaign, don’t lose prospects by making the process too complicated. Take a page from Apple’s book and simplify the experience!
Craig Frazier, renowned illustrating designer, shares his thoughts on his latest project, Sketchy, the importance of print to the creative and design community, the future he sees for digital print, and more.
A look at what separates the leaders from the laggards when it comes to web-to-print investments.
When it comes to cross-media solutions, your customers are interested in results…not technology and features. Advice on how to best approach your clients when selling these complex solutions.
Is your business evaluating a transition from toner-based print technology to high-speed production inkjet? Here are some important points of consideration, including utilization rate, staffing requirements, paper costs, consumables and more.
For your customers, cross-media print solutions can be confusing. The amount of names we have for these solutions doesn’t help. Cross-Media, Cross-Channel, 1:1, Multi-Touch…the list goes on and on! See how talking in your customer’s language can open new doors.
For in-plants, this nightmare is a reality: Everyday salespeople from outside companies are walking into your organization and sharing how they are better positioned to handle your organization’s print needs and how they can offer printing services for less money. Read how you can battle back.