Digital Printing Hot Spot

Ideas, insights and trends to help you grow your business and get the most out of your production digital print technology.

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    Why Short-run Packaging is a Huge Opportunity for Commercial Printers

Why Short-run Packaging is a Huge Opportunity for Commercial Printers

Jan 15, 2018|Grow Your Business, Industry Trends, Miscellaneous, Packaging|

Traditionally, packaging print has been a viewed as a long-run process, best suited to specialized manufacturers. However, although there is still a place for this style of manufacture, the packaging world is rapidly changing.

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    Expanding Palette of Metallic Inks Offers Bright Opportunity

Expanding Palette of Metallic Inks Offers Bright Opportunity

Jan 9, 2018|Color Management, Grow Your Business, Image Quality, Industry Trends, Miscellaneous|

New metallic inks represent an interesting digital print enhancement opportunity.

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    Three strategies to help printing companies to develop and meet the demands of today’s buyers

Three strategies to help printing companies to develop and meet the demands...

Jan 3, 2018|Business Development, Delight Your Customers, Grow Your Business, Industry Trends, Sales, Social Media|

These three strategies use the buyers to help printing companies develop and meet the demands of today’s customers.

Print Is Everywhere, Baby!

Dec 18, 2017|Industry Trends, Miscellaneous|

These trends are proof there’s still lots of opportunity in print.

Leading In-Plants are Acting More Like Commercial Printers

Dec 11, 2017|Grow Your Business, in-plant, Industry Trends|

According to a survey (June 2016) published in In-Plant Graphics Magazine, 63.4% of in-plants accept work from outside their organization, a strategy known with the in-plant community insourcing. The successful use of an insourcing is also motivating some in-plants to hire sales people to help sell to both internal and external customers.

Operational Excellence is No longer Optional

Dec 7, 2017|Industry Trends, Miscellaneous|

While many companies complain that they cannot afford the time and effort required to achieve operational excellence, market demand is proving to companies that they can’t afford NOT to focus on operational excellence.

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    Tell the Truth: Aren’t Digital Channels “Greener” Than Print?

Tell the Truth: Aren’t Digital Channels “Greener” Than Print?

Dec 4, 2017|Industry Trends, Social Responsibility, Sustainability|

Sometimes it’s important for us to back up and ask a more fundamental question: In terms of sustainability, is print a responsible choice? How does it stack up against other marketing channels?

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    The Role of Business Acumen in Addressing Digital Disruption

The Role of Business Acumen in Addressing Digital Disruption

Nov 27, 2017|Business Operations, How-To, Technology & Solutions|

The impact of digital disruption continues to impact all industries including the graphic arts business. Contrary to popular belief however, addressing the issues of digital disruption requires more than understanding the technology. It requires a business sense or business acumen.

How to Sell Personalization Effectively

Nov 20, 2017|Direct Mail, Industry Trends|

Whichever sector of print you operate in, personalization can have a big impact on your customers’ businesses.

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    Contrary to Popular Belief, Sustainability Efforts Remain Strong

Contrary to Popular Belief, Sustainability Efforts Remain Strong

Nov 13, 2017|Industry Trends, Miscellaneous, Social Responsibility, Sustainability|

Most companies, including printing companies, have been committed to acting more environmentally conscious for decades and have made tremendous investments, which they are not walking away from. Here is why.