More and more printing companies are struggling to find experienced print sales people. The trouble lies in the fact that the traditional print sales model no longer works. In today’s market, there are three skills that every hunter sales person should possess.
For most companies, survival means offering something more than just ink on paper. Where do you start? By offering results.
Here are 3 services you can offer clients to ensure they’ll never look to another print supplier.
Don’t suffer from the ‘Curse of the PDF’. Make it harder for your clients to take their business elsewhere by creating true value beyond printing.
It’s hard for a sales letter to drive business when it’s laying in the bin. Here are common sales/marketing letter mistakes you’ll want to avoid.
What traits do the best customer-facing sales/marketing letters share?