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Direct Mail, How-To, Industry Trends, Thought Leadership
Direct marketing provides enormous opportunities and potential for profitability. But becoming a strategic partner for your…
May 30, 2013 | 1 comments
Cross-Media, Delight Your Customers, Direct Mail, Grow Your Business, Industry Trends, Thought Leadership
The Direct Marketing Association states the response rate of direct mail is more than 30x higher…
May 13, 2013 | 2 comments
Cross-Media, Delight Your Customers, Direct Mail, Grow Your Business, Industry Trends, Trans-Promo
Written by Christa Carone, CMO of Xerox Corporation I love almost everything about my job. But, if there…
July 19, 2011 | 4 comments