Social Media

The Best Way to Engage Prospects on Social Media?

By |Feb 20, 2017|

How do printing companies kill any shot at business with a prospective customer on social media? Here’s the Do’s and Don’ts of social media engagement.

  • Permalink Gallery

    5 Marketing and Branding Trends that Apply to ALL Industries

5 Marketing and Branding Trends that Apply to ALL Industries

By |Jan 18, 2017|

Here’s how the most successful businesses (regardless of industry) are approaching their marketing and branding efforts.

Stand out in a Crowd: How to Get Customers to Notice You

By |Jan 16, 2017|

Do prospects ignore your emails and phone calls? Here are 3 unique communication methods to capture the attention of a potential customer.

Strategies to Find (and Acquire) New Customers

By |Jan 4, 2017|

Most prospects are not ready to buy from you when first approached. But here are strategies to make them reach out down the road.

How Real-Time Social Media Relationships Create Print Sales

By |Dec 15, 2016|

What role does social media play for print businesses? Hint: It’s to generate sales, even if it doesn’t directly convert them. We discuss.

4 Ways to Drive More Readers to your Newsletter

By |Nov 2, 2016|

Why newsletters are a critical addition to your customer communication strategy, and how you can easily grow your subscriber base.

Do You Really Need a Blog?

By |Oct 26, 2015|

You know the importance of content marketing. But as a print, do you really need a blog? Does anyone read a printer’s blog anyway?

How to Increase Your Print Prices Through Valuation

By |Aug 28, 2014|

Showing the value your services bring to customers is critical. Learn tips on how to successfully increase prices and grow margin…while still delivering value.

Optimizing Your Online Presence 101

By |Aug 26, 2014|

Interested in learning more about online marketing, search engine optimization, content marketing and social media? We’ve got you covered with a recap of a recent Xerox-hosted Twitter Chat.

  • Permalink Gallery

    Business Strategy: Navigating through Challenging Waters (Only for Daredevils!)

Business Strategy: Navigating through Challenging Waters (Only for Daredevils!)

By |Aug 14, 2014|

What really separates companies from one another is how they deal with crisis situations. Learn how to navigate when the waters are rough.