Cross-Media

What’s the Difference Between Multichannel…

(Guest post by Josie Stein, Marketing and Communications Manager at XMPie. @josiedaisy. This blog originally appeared on XMPie.com.)…

The New Power of Printed…

Guest post by Shelley Sweeney, Vice President/General Manager Service Bureau/Direct Marketing @shelleysweeney Direct mail isn’t the…

Add a Handwritten Touch to…

(Guest post by Josie Stein, Marketing and Communications Manager at XMPie. @josiedaisy) In an age where digital…

Social Media Integration Doesn’t Have…

How do you incorporate social media into your next direct mail print campaign? This real-life case…

How Print Publications Keeps Pace…

What if there was an easy solution to deliver electronic content optimized across multiple channels...using the…

The Power of Personalized Video…

Stats show that the effectiveness of video content in multi-channel campaigns is unmatched. Here are examples…

Augmented Reality: It’s Time to…

3 ways to get started with Augmented Reality and take advantage of USPS postal discounts being…

The PSP-to-MSP Journey: Why it…

Differentiation creates value. Value creates profit. Don't think you can differentiate your business? Take a lesson…

We Need More Discussion on…

Augmented Reality is a mature technology with tremendous commercial applications, many of which are applicable to…