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Case Studies

Direct Mail, Industry Trends

How to Sell Personalization Effectively

Whichever sector of print you operate in, personalization can have a big impact on your customers’…

November 20, 2017 | 0 comments

Cross-Media, Sales

Why Focusing on Results is…

When it comes to cross-media solutions, your customers are interested in results...not technology and features. Advice…

November 25, 2014 | 0 comments

Cross-Media, Direct Mail, How-To, Sales

How to Create a Successful…

Many case studies used to convince clients to invest in variable data print solutions lack substance.…

April 16, 2014 | 0 comments

Case Studies, Cross-Media, Direct Mail, How-To, Sales

Why Case Studies Can Help…

Selling Variable Data Print requires a special approach. Buyers of these services are often being presented…

April 10, 2014 | 0 comments

Applications, Case Studies, Cross-Media, Direct Mail, Packaging

March Madness Bracket of Print…

With 'Selection Sunday' freshly behind us, action for the NCAA Tournament is heating up. For non-sports…

March 17, 2014 | 0 comments

Applications, Case Studies, Packaging

Automated Applications Rise to the…

The Best-of-the-Best Program, comprised of some of the most innovative and results-generating Graphic Communications applications, announces…

September 8, 2013 | 0 comments

Grow Your Business, Industry Trends, Technology & Solutions

Industry Knowledge, Networking and Collaboration…

Undoubtedly, achieving growth is on everyone’s mind at the moment. Here’s how the three essential ingredients…

May 23, 2013 | 0 comments

Applications, Case Studies

March Madness Meets the Print…

In the spirit of the NCAA Basketball Tournament, we put together a fun little bracket of…

March 21, 2013 | 0 comments

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About Digital Printing Hot Spot

Our goal is to help your business succeed and grow, all while helping you get the most out of your production digital print technology. Xerox subject matter experts, industry consultants, partners and customers from all over the world share ideas, insights and trends to help you stay ahead of the curve in meeting the growing demands of your customers. From new applications and technologies to ways to make your daily operations run more smoothly, you won’t want to miss the information shared on the Xerox Digital Printing Hot Spot Blog.


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