Direct Mail, How-To, Industry Trends, Thought Leadership

Selling Direct Marketing: 7 Steps…

Direct marketing provides enormous opportunities and potential for profitability. But becoming a strategic partner for your…

May 30, 2013 | 1 comments

Cross-Media, Delight Your Customers, Direct Mail, Grow Your Business, Industry Trends, Thought Leadership

Direct Marketing: Get Relevant, Get…

The Direct Marketing Association states the response rate of direct mail is more than 30x higher…

May 13, 2013 | 2 comments

Miscellaneous

Prometheus: Prequel to Aliens &…

Written by Diego Pereda Social Media Program Manager Xerox Corporation Promotions for the movie Prometheus are…

June 13, 2012 | 26 comments

Applications, Produce More Jobs, Reduce Your Cost

Can you run lightweight paper…

We recently launched a Lightweight Paper Kit for our Xerox 650/1300 Continuous Feed Printer: We can…

August 30, 2010 | 10 comments

Grow Your Business, Packaging, Thought Leadership

It’s Time to Focus on…

While there are many discussions about electronics replacing printed books, printed packaging is under no threat…

August 3, 2010 | 1 comments