Heidi Archives - Digital Printing Hot Spot

QR Codes get a lot of criticism from naysayers. But when done right, they may be…

March 2, 2015 | 2 comments

Maintaining customers loyalty is necessary when trying to grow a business. So how do you handle…

August 25, 2014 | 0 comments

How has digital print and a shift in printing technologies impacted marketing strategies? Heidi Tolliver-Walker examines…

June 3, 2014 | 5 comments

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February 3, 2014 | 3 comments

QR Codes are everywhere, from movie posters and direct mail pieces to Taco Bell meal boxes…

January 13, 2014 | 3 comments

One of the most powerful tools incorporated into personalized URL solutions is the survey page, affording…

December 11, 2013 | 0 comments

One of the biggest challenges of 1:1 marketing campaigns isn’t the concern about whether or not…

September 26, 2013 | 4 comments

More than half of mobile phone owners in the US have smartphones, and approximately 20% have…

March 4, 2013 | 16 comments