Cross-Media

The Power of Personalized Video…

Stats show that the effectiveness of video content in multi-channel campaigns is unmatched. Here are examples…

September 7, 2016 | 0 comments

Applications, Thought Leadership

The Mad, Mad Disconnect on…

QR Codes get a lot of criticism from naysayers. But when done right, they may be…

March 2, 2015 | 2 comments

Direct Mail, How-To

Mapping Reduces the Barrier to…

Even without extensive databases, marketers can creatively use tools at their disposal to create effective 1:1…

October 8, 2013 | 0 comments

Industry Trends

Learning from “The Worst QR…

QR Codes are everywhere, but that’s not necessarily a good thing. From QR codes on billboards…

April 18, 2013 | 3 comments

Delight Your Customers, Direct Mail, Grow Your Business, How-To, Thought Leadership

When it comes to Direct…

Written by Dharminder Biharie Business Development Manager Xerox Graphic Communication, The Netherlands Would you like to…

January 24, 2013 | 4 comments

Grow Your Business, Industry Trends, Thought Leadership

80s Music and the QR…

Written by Joel Basa, e-Marketing Manager at Xerox Corporation 80s music! A decade of music that…

August 18, 2011 | 4 comments

Automation, Cross-Media, Delight Your Customers, Direct Mail, Grow Your Business

Data Driven QR Codes –…

Written by David Kirk, Manager, Xerox FreeFlow VI Suite Development at Xerox Corporation QR Codes –…

April 21, 2011 | 4 comments

Applications, Cross-Media, Delight Your Customers, Direct Mail, Grow Your Business

Get tethered to your customers!

The mobile workforce is growing. I remember the days when a select few had cell phones,…

February 24, 2011 | 0 comments

Customer Postings, Direct Mail

DMA2010 Here We Come!

Written by Bert Salter, Business Development Manager at EU Services. For the past three years, EU…

October 7, 2010 | 3 comments