Does your sales messaging focus on service, quality or competitive pricing? If so, consider changing it. To your customers, you look the same as 98% of the suppliers they deal with. And when this happens, they are forced to choose on price. Learn how to make your messaging stand apart!
What’s the key to a successful New Year’s Resolution? Simple and practical. Here are 3 resolutions that printing companies might consider setting for themselves in 2015.
When scoping a cross-media campaign, don’t lose prospects by making the process too complicated. Take a page from Apple’s book and simplify the experience!
For your customers, cross-media print solutions can be confusing. The amount of names we have for these solutions doesn’t help. Cross-Media, Cross-Channel, 1:1, Multi-Touch…the list goes on and on! See how talking in your customer’s language can open new doors.
What communication style best resonates with your customers? Here’s a simple trick that can help you get the most out of your next meeting with customers and prospects.
How many awful presentations have you sat through? Here are 3 common PowerPoint mistakes to avoid, helping you ensure your audience is not put to sleep.
Chances are, you’ve been involved in a meeting with a client that achieved nothing. Learn simple tips to ensure you avoid this issue, while still guiding your client towards a call-to-action.
Do you get frustrated when picking up the phone and hearing a pitch from a telemarketer? Ensure your sales conversations and presentations don’t sound scripted and robotic! Learn how to use 3-word planning to more effectively communicate.