When scoping a cross-media campaign, don’t lose prospects by making the process too complicated. Take a page from Apple’s book and simplify the experience!
For your customers, cross-media print solutions can be confusing. The amount of names we have for these solutions doesn’t help. Cross-Media, Cross-Channel, 1:1, Multi-Touch…the list goes on and on! See how talking in your customer’s language can open new doors.
What communication style best resonates with your customers? Here’s a simple trick that can help you get the most out of your next meeting with customers and prospects.
How many awful presentations have you sat through? Here are 3 common PowerPoint mistakes to avoid, helping you ensure your audience is not put to sleep.
Chances are, you’ve been involved in a meeting with a client that achieved nothing. Learn simple tips to ensure you avoid this issue, while still guiding your client towards a call-to-action.
Do you get frustrated when picking up the phone and hearing a pitch from a telemarketer? Ensure your sales conversations and presentations don’t sound scripted and robotic! Learn how to use 3-word planning to more effectively communicate.
People are happy to shop around for the cheapest prices. That doesn’t mean that there are not some great opportunities for price anchoring in print.
Upselling is a great way to persuade your customers to spend more. With print, there are opportunities to increase your profit margins by presenting your customer with value-added services. Learn how to get started!