Choosing the right substrate for your next printed piece is as critical as the content itself. Here are some important elements to consider.
Survey among leading graphic communications providers gleans insight on necessity of offering marketing services, advantages of digital print, emerging applications, top business challenges, and more.
With ‘Selection Sunday’ freshly behind us, action for the NCAA Tournament is heating up. For non-sports enthusiasts, March Madness inspires a variety of spin-off brackets – pitting theoretical match-ups against one another in a battle for ultimate supremacy. So we thought, why not a tournament of print applications?
In today’s “e-everything” world, a single sheet of paper can cut through the clutter to reach marketing targets. And for print providers, specialty media can open new markets with unique solutions in photo specialty products, packaging and dimensional mailers. For one print provider, 20% of their annual growth is achieved with media-driven applications.
Patrick Henry, Executive Editor for WhatTheyThink.com, provides examples of the magic that happens when print is used imaginatively, stretching the definition of what print can be.
The Best-of-the-Best Program, comprised of some of the most innovative and results-generating Graphic Communications applications, announces their 2013 award winners. See how personalized and automated solutions stole the show, including a wine-bottle label and smart phone skin sticker.
Looking to boost awareness of your company’s capabilities and attract new customers? The Xerox Best-of-the-Best Program can help!
Written by Mary Roddy
Marketing Manager, Premier Partners Global Network
Innovative personalized chocolate packaging that produces $100,000 in profit through a single holiday season, a direct marketing
Written by Liam Cummings
Marketing Manager, Paper and Value Add Media
Paper is paper is a misnomer that is perhaps only realized by those working behind
Written by Bill Michael
How do you generate new ideas? Are you inspired by reading? By listening to others? By seeing other work? Inspiration of